How are you incubating leads once you've captured them? One of the best strategies you can have is having an email marketing campaign.
What a lot of the top producers in the country do is they use Constant Contact or Mailchimp.com and these are systems that are super easy, point and click, that you can build an email newsletter and send out. Some people use BombBomb if they wanna do a video version of it.
But all of these are email related. Now, why wouldn't they just do social media where it seems like all the action is well?
Remember when you do a social media post, that's only gonna be in front of maybe 2 to 4% of your audience.
You're not gonna have a hundred percent of your audience receiving the message. But with the email marketing, literally a hundred percent of your audience receives your message.
So that's a huge advantage, right? And that's something that we can use.
Now not of 'em are gonna open it, but certainly they're gonna...
I did a class recently, teaching in Southern California. And I conducted a random study during the class. And we were talking about the aspect of being a "hyperlocal agent." Maybe you've heard that term before.
This is where you're connecting, not just with the people in your community, but the community itself. Because if you think about yourself as a person that might move to a new area, what will be the first thing you do?
First thing you're doing is Googling it, right? You're gonna hop on the internet and you're gonna Google that place. You're gonna check it out and you're gonna research it. And the keywords you use for your search would be the city name, right?
But you know, the other place that everyone's gonna go is not just Google, but also YouTube.
That's what I do every time I'm going on vacation, I'm checking out hotels. I'm looking at the air to get a feel for it. I'm YouTubing the heck out of it, right?
So we did a little search for...
Hey guys, quick question:
Do you have a video bio?
If you don't have a video bio, you could be missing a massive marketing opportunity.
96% of agents are still resisting video. That means that there's a massive opportunity for those agents that are willing to embrace it.
By doing a video bio, imagine that you are a consumer and you're looking at 20 or 30 or 40 or 50 agents on an agent roster. Most of them have the old glamour shot. But you have a video bio. Who's more likely to work with you?
Almost everybody's going to click on that video and watch you and give you a shot. They'll give you an "at bat" so you can hit a home run. Instead of just looking at pictures and making a decision, they can actually kind of get to know you a little bit, your personality, your style, and your flair.
And here's what you do in that bio:
You're going to talk about your background, your passion for the market, your passion for real...
Looking for way to stand out with your marketing?
Check out this quick video with digital arts expert Jon Reinhart as he explains how to begin using 360 Photography and Video to enhance your listings and how to create incredible virtual open house experiences for your clients to create more engagement.
Ready to upgrade your real estate career with a system that you can plug into today that offers massive value and is led by one of the most successful Brokers in the country?
Have you added a walk-thru video to all of your Zillow listings?
If not watch this quick tutorial for a lesson in how to add video using the Zillow Premier App for your phone. (You don't have to be a paid zillow premier partner to use the app or enhance your listings)
To download the app click this quick link: https://premieragent.zillow.com/products/app/
By adding video to your listings on Zillow you can instantly upgrade your listings, increase the number of showings, and potentially receive more offers.
Considering a Real Estate Coach? Schedule a Discovery Call
Schedule a Discovery Call with Jim Remley Today! Implement game changing lead generation strategies, grow your sphere of influence, improve your presentation skills, build systems, tap into follow up tools, learn time management strategies, and tap into your true potential. This is your time to create the business and life you deserve!
Now more than ever video is a key ingredient in successfully marketing a home. Have a strong video strategy is the key to providing both buyers and sellers want - the ease, convenience, and safety of viewing homes virtually.
How good is your video game today?
Watch as two video experts Ryan Wilkerson and Jon Reinhart share their in-depth knowledge of how to create stunning video walk-through's using technology that is easily accessible to every agent.
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About Jim Remley
Jim Remley is a nationally recognized expert in the field of residential real estate. Entering the real estate industry at the age of 19 he began an unlikely rise from...
We have all heard from numerous channels that video will be the key differentiation tool for top real estate pros over the coming years.
But numbers just released by the KCM blog provide some staggering insight into just how fast this transition is occurring and why embracing video as a key part of your marketing strategy is so important.
The latest market statistics have come out for September (NAR is always a month behind) and all indications are that the market is strong and we will have a nice foundation going into 2020. Pending sales and closed sales are up 3.9%, home prices are up 5.9%, and interest rates have hit a 7 year low!
But how do you deliver this news to your clients? With a 30 second video of course! But don't just deliver the news...provide your interpretation of how you think the statistics will impact the market going forward.
Some of you are thinking.....but....I can't do video. Stop. You can do video!
Your clients already know what you look like and what you sound like - by recording a video you are scaling your ability to reach all of your clients with technology that all of us have at our finger tips that costs nothing to deploy. It's the next best thing to calling all of your clients.
Watch this quick video for some inspiration and a run down of the...
Implement game changing lead generation strategies, grow your sphere of influence, improve your presentation skills, build systems, tap into follow up tools, learn time management strategies, and tap into your true potential.
This is your time to create the business and life you deserve!
✔ Take Control of Your Career!
✔ Manage Your Time Effectively!
✔ Attract Clients Instead of Chase Clients!
✔ Plug into Proven Systems!
✔ Tap Your True Potential!