In a recent study conducted by the National Association of REALTORS - The Aspiring Home Buyer Survey - it was found that 84% of non-owners would like to purchase a home in the future.
How many opportunities does this create in your market? Check out this quick video to see how with a little research you can discover just how many potential aspiring home buyers are sitting in your market today.
Considering the fact that 32% of all real estate transactions occur with a first time home buyer. The potential market size even in a relatively small market can be absolutely massive.
What's stops renters from moving forward with their goal of being a homeowner?
Often they need a REALTOR to give them a road map for success. This includes partnering with a strong local lender, conducting home buying webinars and seminars, creating a powerful buyer presentation, and incubating buyers as they put themselves into position to purchase a home.
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You know someone that is a renter...why aren't they a homeowner?
Demographically most renters are young adults, Millennial's who have not yet crossed the threshold into becoming a homeowner. Why? Many believe (49% in a recent study) that they need a 20% down payment. Wrong! The average down payment on all homes last year was only 5%!
But here is the good news 72% of Millennial's have set home ownership as a priority in their life - above marriage, having kids, and even traveling. What they need is a real estate professional who can help guide them through the process and steps of achieving one of their key life goals.
Watch this quick video to learn the top 5 Reasons Millennial's Should Stop Renting and Buy a Home!
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