Hey guys, new study from Harris Interactive—interesting study—found that every American knows four people who are going to move next year. I want you to put that in perspective.

Let's say you're a real estate professional and you have just a hundred people in your database. You might say that's not enough to make a living. The reality is those hundred people know 400 people who are going to move.

What percentage of those would you need to have a complete transformation in your career? To actually 10x your performance from last year?

So then the question is: if that's true, how do I get my arms around that business? What am I missing? What am I doing wrong?

I'm going to give you two things you're doing wrong...

First one is going to be hard to hear: people don't look at you as referral worthy.

What does that mean? It means when they look at you, they're thinking, “I don't know if I could trust him or her with a referral,” because they don’t know you're a hardworking agent.

Why do...

What is a success portfolio for a real estate professional?

Well, if you've ever gone to a photographer, architect, or even a wedding planner, you'll often see a book of their work—a portfolio. This showcases what they've done for other clients in the past.

Think about yourself. We often have listing presentations and now even buyer presentations, but do we have a portfolio of past performance?

This portfolio can be the pre-listing kit you've always dreamed of or the pre-buy meeting kit that will really motivate and inspire people to want to work with you.

So what would you put into this success portfolio? Of course, you'll include the properties you've sold and testimonials from other clients. You can also add marketing examples to show what you've done to market properties on social media, with flyers, with postcards, and even in a digital presentation, including video.There's a lot you could include in this presentation to make it really come alive and pop.

Now, imagine you did...