This “Pre-Recruitment” Page Helps You Recruit Agents On Autopilot

I've got a question for you as an office leader or team leader:

Do you have a recruiting website?

Most of the people I coach—office leaders and team leaders across the country—don’t. It's just not something they've thought about.

But having a recruiting website is important.

When someone starts to consider joining your company, they’ll do a little Google search. They’ll check out your website. They’ll look to see if it looks professional, if it feels like a good fit, and if it reflects who they are.

Now, if you also have a recruiting website—or at least a dedicated recruiting page—they can dive into the value your company offers without needing to talk to you just yet.

That’s powerful. A lot of agents are nervous about making that first contact. They don’t want to jump on a call right away. You can make it easier by creating a recruiting page on your website—or even a separate website entirely—dedicated to recruiting.

The most important part of that page?

Outlining your entire value proposition.

Not your commission plans—that’s a personal conversation. Just say you offer a competitive plan. Focus instead on why someone should work with you.

What are the five reasons? What are the ten?

And most importantly: include a video of yourself.

In the video, welcome them to the page:

1. Share who you are, your background, and why you’re passionate about leading your company or team
2. Talk about why you’d love to have a conversation, and assure them that every inquiry is confidential
3. Let them know you’re happy to chat via Zoom if that’s more comfortable

The goal is to make them feel comfortable reaching out.

Remember: 90% of the reason someone will join your company is because they like you.

You could have the best tools, best training, best location, and even the best commission plans—
But if they don’t connect with you personally, they’re not joining.

So first, break that barrier. Help them think, "Jim seems like a good guy. I’d feel comfortable talking to him."

And finally, make it easy to book a meeting.

Add a scheduling link right on the page. I use Calendly. They click the link, pick a time, and—boom—they’re on my calendar.

Maybe it’s a Zoom. Maybe it’s a quick phone call. Maybe it's an offsite meeting (probably not in your office—that’s a whole other conversation).

Just make the first step easy.

So here’s your challenge:

Go build that recruiting website. (Or at least that recruiting page.)

Make it personal. Make it clear. And most of all—make it easy for great agents to say yes to you.
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Why do Brokerage Owners, Office Leaders, Team Leaders, and Solo Agents choose Jim to be their coach?

+ 32 Years of Real Estate Sales, Management, and Coaching Experience
+ Top 1% REALTOR Himself (he has been in the trenches)
+ Opened his First Real Estate Company at 23
+ Grew his Real Estate Company to 17 Offices (largest in Oregon)
+ His Current Team Closed $1.4 Billion in Sales in One Year
+ He is a Current Real Trends Top 500 Broker

When you work with Jim there is no "team" of coaches - you are being trained by Jim and tapping his knowledge and experience.

When your office or team joins our brokerage coaching platform, every agent at your firm will tap into our training and coaching resources.

These benefits include:

20 Weeks of On-Demand Lead Generation Coaching: Access our extensive coaching program, offering daily guidance for 20 weeks, empowering your agents with proven lead generation strategies.

Extensive Downloads Library: Gain access to a vast collection of resources, including scripts, texts, emails, drip campaigns, checklists, systems, forms, and more, all designed to enhance your agents' productivity and success.

Marketing Assets: Stay at the forefront of real estate marketing with new social media and digital assets delivered to your team on a weekly basis, ensuring you have the latest tools and strategies to effectively reach your target audience.

Live Monday Coaching: Kickstart your week with our live Monday coaching sessions, where we deliver the biggest and brightest ideas in the industry. Gain invaluable insights and stay ahead of the curve.

Live Wednesday Coaching: Join our tech and marketing experts every Wednesday as they dive into the hottest real estate tech and trends. Discover innovative tools and strategies that will give your agents a competitive edge.

Live Friday Coaching: Tap into our live podcast series, where we interview some of the biggest names in the real estate industry. Learn from the best and gain inspiration from their success stories.

At eRealEstateCoach.com, we are committed to helping you and your team thrive. Productive agents become raving fans helping you attract the top talent in the industry.

Visit https://www.erealestatecoach2.com/explorecoaching to learn more.