Free Webinar Rockstar Recruiting - Click Here

10 Essential Actions to Transform Your Real Estate Business (Even When Market Conditions Change)

           

Hey folks, let's step into my DeLorean and journey back to January 1st. Time to take a look at what you've achieved from then till now. Join me as I walk you through a self-evaluation of 10 pivotal actions.

First off, calls. Have you connected with everyone in your database? A quick chat or two?

How about personalized texts or DMs? Opting for video texts is even better.

Emails - have you sent individual, meaningful emails to each database entry? And what about bulk emails? Regular newsletters, monthly or more?

Are you leveraging audio snips? Those small audio messages can make an impact. And video messages? The personal touch goes a long way.

Speaking of impact, client events. Have you hosted any this year? If not, consider it. Networking meetings also count.

Have you engaged in one-on-one conversations over coffee or meals? How many times a week?

Now, let's talk about social media. Are you consistently posting five...

Continue Reading...

3 Impactful Activities to Supercharge Your Real Estate Business During Downtime

           

Hey everyone, have you ever found yourself in a lull, wondering how to make the most of your downtime? Well, I've got three impactful activities to supercharge your business during those quieter moments.

Let's delve into them:

Step #1 - Cleaning and categorizing your database.

It might not sound glamorous, but trust me, this is the foundation for success. Your database is like a garden, and nurturing it ensures fruitful outcomes. Get in there, organize it, weed out the unnecessary.

Begin by categorizing contacts into groups:

The A group: those who refer you business, your champions.

Then the B group: They've transacted with you but haven't referred yet.

Acquaintances form the C group: They know and like you, but haven't done business or referred.

Lastly, the D group: Reconnect with them or let them go. Don't keep dead weight.

Maintaining momentum, let's talk about building your database. The game has changed with...

Continue Reading...

Boost Your Google Rankings with This Powerful SEO Tip! | Get More Organic Traffic Now

          

Hey guys, want to improve your Google rankings? Here's a quick tip: visit answerthepublic.com.

Once you're there, enter the search terms you want to rank highly for, such as "Medford, Oregon Real Estate" or "Buying a Home in Medford, Oregon."

By doing this, you'll receive a list of top search questions asked on Google. Utilize these questions to create an article for your website or blog. Incorporate SEO-friendly terms and address common search queries.

Posting this article on your website or blog will boost your search rankings since you're providing relevant content that people are searching for.

To streamline this process, AI tools like WriteSonic.ai can be incredibly helpful.

Simply input your question or article title, and the tool will analyze existing articles on the internet. It will then generate a well-written article for you to post on your website, making your job easier.

With this valuable tip, you can...

Continue Reading...

2 Questions to Ask Buyers to Separate the True Buyers from the Time-Wasters

           

I wanna give you two questions you should ask every buyer to test whether they're actually ready and willing to move forward in the process.

Your time is your most valuable asset. You don't wanna be spending it with people that are not ready to pull the trigger. So one question you can ask is this:

“Hey, you know what? The way I work is very low key. I never wanna pressure anyone. But I do have a quick question for you: If we find you the right house, the one that really clicks all the boxes for you, is there anything holding you back from moving forward?”

Now, that's a great kind of pre-close question that you can ask in advance before you go out and start looking at homes.

And here's another one:

“One question I ask everybody I start working with before we start looking at homes is, what's your biggest hesitation? What's your biggest fear about this home buying process? I wanna make sure I...

Continue Reading...

Believe It Or Not: We’re in an Unbelievable Seller’s Market… (Free Script Inside)

         

Hey guys, what if I told you that today may be a better time to sell your home than even last year when rates were 4%?

Let me give you the data (and a script you can use):

===

“According to the National Association of REALTORS, home prices are now only $4,000 away from their all time high last June, and we are at 11% less inventory than we were at that time.

The other great thing that is happening in this market is that sellers are now back to getting 100% of our asking price on average in our market. And get this: 37% of sellers are selling for over full price.

So this is a market that is a great market for sellers in most price bands. If you're thinking about selling, I'd love to chat with you. I'd love to have you send me a text or a quick call.

Let's talk about what it might look like for you to put your home on the market.”

===

That's the script I want you to use. That's the script I want you to put out because...

Continue Reading...

Sales Secret Revealed: How THIS Skyrockets Your Sales by 700%

            

In a study of 10,000 sales calls, two different scripts were tested to set appointments with sales professionals.

I'll share those scripts with you, and I want you to think about which one you believe was more effective.

Script one: "I'd love to talk to you about a game-changing idea I just came across."

Script two: "I'd love to get your opinion on something."

Now, which script do you think had a higher success rate? Well, script two, where we asked for their opinion, outperformed the other script by a staggering 700%.

People love giving their opinion. It's irresistible. We see it on social media all the time. So when we use this language in our sales approach, it engages and opens up the conversation.

Try incorporating it when selling homes, talking to buyers, or engaging with sellers.

For example, ask Mr. and Mrs. Buyer, "I've found a few homes that could be a good fit. Can you tell me your opinion? Which...

Continue Reading...

60,000 Agents Have Left the Industry — Here’s How to Prevent Being Next

            

Guys, 60,000 agents have already left the industry, and another two to 300,000 are projected to follow.

But here's why it's good news for us as REALTORS:

Each departing agent likely had one or more transactions last year. As they leave, those opportunities come back into play, and we have the chance to handle them as real estate professionals. So we can expect to get busier with each agent's exit.

However, there's an even bigger opportunity that most agents are overlooking:

Every agent who leaves the industry leaves behind a sphere of influence, a network of family and friends who may have some influence that we can tap into.

Here's what you can do:

Reach out to these exiting agents and express your condolences about their departure. Then ask them a quick question: Would they be interested in monetizing their hard work by earning referral fees? Since their license is still active, they can leave it hanging and...

Continue Reading...

How to Make Unforgettable Impressions as a REALTOR

           

Hey guys, when you meet someone new, whether it's at a party or a function, one of the first questions they ask is, "What do you do for a living?"

Our default response as REALTORS might be, "I'm a REALTOR."

But that's boring and generic. Everyone knows multiple REALTORS.

We need to rethink how we present ourselves and craft a unified message that leaves a lasting impression. We need to occupy a unique space in the minds of potential clients.

Imagine the brain as a whiteboard with "REALTOR" already written several times. It's meaningless and makes us seem like just another commodity. We must find a new space to occupy.

Here are some examples:

1. "I specialize in riverfront and rural properties in southern Oregon. With 30 years of experience in this market, it's my passion."

2. "I focus on helping people buy homes in the highly desirable Summerfield area."

3. "As a relocation specialist with John L. Sky Realty, I...

Continue Reading...

How To Leverage ChatGPT for Creating Content (Without Sounding Like a Robot)

           

I just received fantastic advice from the head of development at ChatGPT:

When using ChatGPT to generate content, many of us have fallen into the habit of simply asking it to write the article, blog post, or content for us. However, sometimes the output can sound too artificial, like it was clearly written by AI.

So, how can we improve it and make it sound more like us? The answer is to shift our approach. Instead of saying, "Write the article for me," we should say, "Help me write an article about this topic."

Using the word "help" triggers the system to prompt us with questions about the article we want to write.

This interactive exchange of answering and asking questions helps refine the article and shape it more in our own voice, based on the specific topics we want to address.

By following this approach, our writing will improve significantly, becoming more authentic and personalized.

So, make sure to utilize...

Continue Reading...

Crack the Updated Instagram Algorithm: Boost Engagement and Gain Followers with These Proven Strategies!

            

Hey guys, I have a quick tip regarding Instagram's algorithm:

There have been some recent changes, and it's important to stay updated. Here are the key changes:

Firstly, they no longer recommend using 8 to 15 hashtags like we used to. Instead, focus on using 3 to 5 hashtags. However, the emphasis now is on creating better descriptions and captions. It's preferred to include the tags within the captions. So, start writing more compelling captions, and there are helpful technologies like ChatGPT that can assist in creating SEO-friendly captions.

Another important aspect is video content. Instagram prefers that you edit videos within the Instagram app itself, rather than using third-party apps and bringing them into Instagram. For instance, avoid creating a video on TikTok and directly transferring it to Instagram. Instagram sees TikTok as a direct competitor, so keep that in mind when producing video content.

...

Continue Reading...
Close

50% Complete

Fresh ideas, new scripts, cool tools, and the hottest trends in the real estate industry are coming your way. Have an amazing day!