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Market Statistics and a 30 Second Commercial for Your Clients

market statistics video Nov 01, 2019
 

Good News! 

The latest market statistics have come out for September (NAR is always a month behind) and all indications are that the market is strong and we will have a nice foundation going into 2020. Pending sales and closed sales are up 3.9%, home prices are up 5.9%, and interest rates have hit a 7 year low

But how do you deliver this news to your clients? With a 30 second video of course! But don't just deliver the news...provide your interpretation of how you think the statistics will impact the market going forward. 

Some of you are thinking.....but....I can't do video. Stop. You can do video! 

Your clients already know what you look like and what you sound like - by recording a video you are scaling your ability to reach all of your clients with technology that all of us have at our finger tips that costs nothing to deploy. It's the next best thing to calling all of your clients. 

Watch this quick video for some inspiration and a run down of the...

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What do you charge? Easy Scripts for Commission Conversations

 

What do you charge? 

You will hear this question hundreds of times during your real estate career. How you respond can determine if you actually take the listing, your earnings per hour, and how much you value your time as a real estate professional. 

When you fumble or fold by offering a discounted commission you not only do a disservice to yourself, you do a disservice to the industry, and your colleagues. Why? Because it signals to potential clients that fees aren't based on actual costs of doing business but on an arbitrary number that is negotiable. 

Professionals set their fees based on the value of the time, the cost and structure of their business operations, and their expenses associated with each client. As a real estate professional you should be doing the same. Check out these easy scripts for making those conversations easier:

What do you charge?

It’s a success fee. I don’t charge anything unless I bring you an offer and we bring it all the...

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Pod Cast: Real Estate Marketing Dude - Mike Cuevas

interviews podcast Oct 01, 2019

Log onto Lab Coat Agents or Real Closers and you’ll see long discussions about Facebook ads and Zillow leads.  So why do we spend so much time trying to figure out how to BUY leads when you could be ATTRACTING them?

The vast majority of real estate business comes from referrals and past clients during this conversation with Mike Cuevas of the incredible podcast - Real Estate Marketing Dude we discuss why relationship marketing generates a MUCH higher ROI than portal leads.

Topics Covered During the Podcast:

  • Why Jim teaches his team to focus on sphere of influence
  • The danger in becoming dependent of portal leads
  • The statistics around the lifetime value of a client
  • Jim’s take on chasing relationships vs. market share
  • The three parts of the relationship behind a transaction
  • Jim’s advice around becoming a ‘lead incubator’
  • Jim’s insight on using social media as your CRM
  • Making other people part of your success story
  • The power of...
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7 Ways to "Front Load" Relationships with Sellers

listings sellers Sep 27, 2019
 

How can you ensure that a relationship with a new client will remain rock solid even when the inevitable bumps and challenges arrive? 

One way is to understand the power and value of making emotional deposits into your client relationships. Emotional deposits can be as simple as listening, providing feedback, or communicating relevant information. But there is a powerful technique that can help you weather nearly any emotional storm which is front loading your new client relationships. 

Watch and listen as Jim provides 7 Ways to "Front Load" relationships with sellers! 


Do you need more leads, more listings, more buyers, and more closings? 

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About Jim Remley

Jim Remley is a nationally recognized expert in the...

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86% of Consumers Want a Company to Stand for Something - Do You?

marketing networking Sep 27, 2019
 

Why should a consumer do business with you? Most of us might answer because of our reputation, skills, and value proposition.  But what if consumers want more? 

Enter cause based marketing. Cause based marketing means that we publicly support a cause that we are passionate about and encourage our clients to follow our lead. Not only can we do something good for the community we can also create more opportunities to sell more real estate. 

According to a recent study: 

86% of consumer believe that companies should take a stand for social issues

Americans prioritize companies that are responsible (86%), caring (85%), and advocate for issues (81%)

Nearly 2/3 of Millennials and Gen Z express a preference for brands that have a point of view and stand for something

Watch the video to learn how many first time millionaires get involved with local charities and philanthropic work, and three ways you can begin implementing a cause based marketing...

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Overpriced Seller? Try the One in a Million Script

pricing scripts Sep 26, 2019
 

I want to test the market...

I want to start high and work our way down...

I want some wiggle room...

Have you heard these comments from a seller during a listing presentation? Agents can often fall into the trap of allowing a seller to talk them into listing a home for far above what they know it will sell for and what the comparable properties in the market are receiving. 

To avoid this fate trying using the One in a Million Script.

Watch as Jim demonstrates how to present the seller with three different pricing strategies that will motivate sellers to think about a strategy rather than just the asking price. 


Do you need more leads, more listings, more buyers, and more closings? 

Explore Mastery Classes:

Weekly Coaching Program: 


About Jim Remley

Jim Remley is a...

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Podcast: Top Listing Agent Strategies with Chadi Bazzi

interview listings podcast Sep 24, 2019

During this fast paced podcast with Top Listing Agent Podcast host Chadi Bazzi we take a deep dive into the world of mastering the most important strategies of becoming a top listing agent. 

The podcast includes mission critical advice on how to get your foot in the door of future clients and explore how to contact expired and for sale by owners and make a meaningful connection and land that listing.

This is a must watch episode that will help you take your business to the next level and includes: 

  • Mastering your presentation
  • Listening the right way 
  • Making a connection with your clients
  • Plus so much more

Do you need more leads, more listings, more buyers, and more closings? 

Explore Mastery Classes:

Weekly Coaching Program: 


About Jim Remley

Jim Remley is...

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Pod Cast: Creating Abundance through Simplicity of Action w Jere Metcalf

interviews podcasts Sep 13, 2019

Recently had the pleasure of doing a Podcast with Jere Metcalf.  Jere Metcalf is a leading Atlanta real estate broker who offers unparalleled access, creative marketing concepts and broad market knowledge to her luxury residential client-base. Among her various awards Jere has been named “Best Real Estate Agent” in Atlanta.

We covered a ton of ground but here are some highlights: 

  • The "No Pressure Technique". (8:16)
  • The capicity limit test. (13:54) 
  • Jim shares the 4-1-1-1-1. (17:29)
  • Jim goes into depth about listing 150 homes in 12 months. (29:26) 
  • Jim shares the two top factors of running a great real estate office. (37:58) 
  • Jim and Jere talk favorite books - including Jim's books! - and tools. (45:15) 
Resources / People Mentioned

Books Mentioned
 
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Question: Will You Discount Your Buyer Side Commission?

buyers commissions scripts Sep 11, 2019
 

Will you discount your fees so I can buy this house? 

A conversation that is happening more and more frequently is when a buyer asks you to reduce or remove your buyer side commission on your listing and pass the savings on to them. 

Their argument is that they will simply "represent themselves". Of course the reality is that you will still be the one writing the offer, negotiating the sale, opening escrow, arranging financing, attending inspections, negotiating inspections, attending the appraisal, and attending to a million other unforeseen bumps along the way until you reach a successful closing. 

So how do you respond to this request? Watch this quick video for three scripts to use in the field. 


Do you need more leads, more listings, more buyers, and more closings? 

Explore Mastery Classes:

Weekly...

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Massive Opportunity - 84% of Renters Want to Own a Home

 

In a recent study conducted by the National Association of REALTORS - The Aspiring Home Buyer Survey   - it was found that 84% of non-owners would like to purchase a home in the future. 

How many opportunities does this create in your market? Check out this quick video to see how with a little research you can discover just how many potential aspiring home buyers are sitting in your market today.

Considering the fact that 32% of all real estate transactions occur with a first time home buyer. The potential market size even in a relatively small market can be absolutely massive. 

What's stops renters from moving forward with their goal of being a homeowner?

Often they need a REALTOR to give them a road map for success. This includes partnering with a strong local lender, conducting home buying webinars and seminars, creating a powerful buyer presentation, and incubating buyers as they put themselves into position to purchase a home. 

To get started check...

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