Here's an interesting question for you coming into the new year:

How many clients did you fire in 2021?

If the answer is zero, then that tells me as a coach that you don't take your time as seriously as you should.

You see, we all have a value of our time. And we can all figure it out quickly. We can take the 2000 hours an average agent works for a year and divide it by our gross income for last year. And you'll know exactly how much you're making per hour.

So if you made $100k, for instance, divide it by 2000, and you made about $50 per hour. If you made $200k, then you made about $100 an hour and so on.

Let's say that you're at the top, you know, you're doing $200k-$300k a year. Meaning, your time is worth $100-$150 an hour, which is very true for many of my coaching students (and even far more than that), but they're not saying "no" enough.

Here's what I mean:

If you have somebody that's wasting an hour of your time and your hour's worth a hundred dollars an hour -...

What is Q2?

Well, Q2 is your most valuable asset. And you might not even know it.

Your most valuable asset is your database, your sphere of influence, we know that.

But what's Q2 mean?

Q2 represents the quality and the quantity of your database. So let's look at those two issues and how they can impact your bottom line coming into the new year.

Let's start with the quantity. What does that mean? Well, if we know that for every 10 people in our database, we'll average one closed sale, knowing that quantity makes a big difference. In fact, when I talk to agents on a regular basis, and I ask, how many transactions did you close last year? And they say 10, 12, I'll say, how big is your database? Let me guess. It's probably 80 to 120 am I right? Most people will say, yeah, you're right on the money.

Why?

Because your database is a reflection of your performance. Smaller database, smaller performance. Larger database, larger performance. That's just the nature of the beas...