The Deadly “F-Word” That Kills More Deals Than Perhaps Anything Else

Folks, let's retire the F word - follow-up.

You know how often you've had salespeople call you saying, "I'm just following up" or "I'm just checking in." It's not the best approach. It sets the tone of being an annoying salesperson, and we don't want that. We should aim higher and see our services as valuable.

Instead of using "follow up" or "checking in," try these alternatives:

Start with, "As promised, I'm calling you because I have that listing you asked about."

Or say, "I was thinking about you today because something interesting came across my desk."

Or perhaps, "I'd love to get your opinion on a strategy I have for maximizing your home's value. I know you're not ready now, but it'll work anytime."

Another option is, "I had a little time between appointments, and I thought I'd give you a quick call. I only have about five minutes, but I wanted to ask you something." This way, they know it won't be a lengthy call.

These four techniques -

1. "As promised"
2. "I was thinking about you"
3. "I’d love to get your opinion on"
4. And "I had a couple of minutes between appointments"

- can be great ways to frame your follow-up calls.

Keep in mind that fortune lies in the follow-up, and it doesn't have to be annoying or unproductive.

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Why do Brokerage Owners, Office Leaders, Team Leaders, and Solo Agents choose Jim to be their coach?

+ 32 Years of Real Estate Sales, Management, and Coaching Experience
+ Top 1% REALTOR Himself (he has been in the trenches)
+ Opened his First Real Estate Company at 23
+ Grew his Real Estate Company to 17 Offices (largest in Oregon)
+ His Current Team Closed $1.4 Billion in Sales in One Year
+ He is a Current Real Trends Top 500 Broker

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