Hey guys, you may not have heard of Kevin Kelly, but he was the editor at Wired magazine, and he wrote a really interesting article several years ago about having a thousand true fans.

So if you imagine yourself as an artist, maybe a songwriter, singer, someone who paints, a writer, his point of the article is that if you had a thousand true fans — a thousand people who really believed in you and bought everything you produced — you can make a really good living as an artist.

So does this apply to us as REALTORS? The answer is absolutely, positively it does.

Because if you have a thousand people in your sphere of influence, you can absolutely have an incredible income if you’re applying the strategies around managing that sphere of influence that are really critical.

And here’s the strategies you need to embrace: you need to be touching this database 20 to 50 times a year. You also need to have it organized in a CRM system, a client relationship management system of some kind.

Whe...