Did you know that only 5% of agents take the time to call their clients on their one-year home anniversary? Can you imagine? But I want you to start doing this. Make it a habit.

When you close a transaction, I would say with a buyer or a seller (because sellers like to hear that, too - they like to know it's been a year since they've sold the home).

But regardless of the side of the transaction you're on, make a note in your CRM to call the client a year from now, and especially if on the buyer side, you can say:

“Hey, it's already been a year since you bought the home and I did something for you. I went ahead and did an updated home valuation to let you know how much equity you built up over the last year.”

What a value-added call. Clients will love this. And of course you can offer to any of their friends and family as well.

Say, “Hey, I've done this for you, but I'm happy to do it for anyone that you know that's curious about what's going on with their home buyers. Of course, n...

Hey guys, is it better to be a renter or a homeowner in today’s world? Especially with the rise of digital nomads and people wanting maximum flexibility—being able to live anywhere and work from anywhere.

There’s a strong attraction for that lifestyle, especially for Gen Z. Some in real estate worry: “Will Gen Z still buy homes like Gen X did?”

The reality is in the numbers, and we need to educate them.

Here’s a stark comparison: the average homeowner has 43 times the net worth of the average renter.

Average renter: ~$10,000 net worth

Average homeowner: ~$430,000 net worth

The reasons are many, but the number one factor is leverage.

Let me give you an example. The Wall Street Journal recently published an article comparing real estate to the stock market. They said if you had invested in the S&P 500 over the last 30 years instead of buying a house, you would have made more money.

That’s misleading, because they ignored leverage. Let’s break it down:

Imagine someone gives you $...