You are sitting on one of the best CRMs on earth — but you probably know that.

Facebook is absolutely your best CRM on earth. And then Instagram comes second and LinkedIn is third.

All of these social media platforms give us an insight into what's happening in people's lives.

Now how do you use that information? A lot of us just get up, drink our coffee every morning and scroll through social media meaninglessly. But you don't actually look at it as a CRM.

I want you to look at your social media differently. Look at it like it's a CRM Strategy Feed.

That means, I want you to look for "life changes" — meaning new jobs, new babies, retirements, and college graduations. Or people that are sick or going on vacation. There are many different scenarios where people have life changes — even divorces and engagements.

There's so many different life changes that people go through and today it's all public. Every single thing is public.

Now, when you see an opportunity, it's a cha...

You learn something new every day in real estate. Even after 31 years in this business, I'm still learning.

I learned something fascinating this morning based on a study from Zillow:

In the last half of 2020, the number of listings taken week by week were about even with 2019.

There's a sense that there's a lot less listings in the market as a result of of us not taking as many listings, but it's just not true.

In the last half of 2020, we've taken as many listings as a nation as we did in 2019. But it doesn't feel like that.

So why doesn't it feel like that?

It's like if you own a grocery store and had a delivery guy come every Friday to fill your shelves with the same order. But what has changed is the number of buyers walking into your grocery store and how many products they're buying each time they come in.

If more buyers are coming into your store and buying more products from your shelves, it's going to seem like there's not as much on the shelves — even though ...

The market is changing, we are starting to see double-digit appreciation returning to the marketplace. Unfortunately this can cause some sellers to get ahead of the market and demand prices that are unreasonable. In short some sellers are getting greedy.

As a real estate professional one of our most important jobs is to be be an educator. Try using the "Four Sales" - Script to help educate your sellers:

"We have to sell this home to four different people. We have to sell it to the real estate community, to motivate them to show the home. Then we have to sell it to the buyer. Then we have to sell it to the appraiser and finally we have to sell it to the underwriter for the bank. All of these people will measure your home-based other homes they have seen in the marketplace. Even if one of them agrees to pay over market – it’s unlikely the other three will also agree."

Are you ready for a Real Estate Coach?

Check out the Path Performance Coaching Platform!

• 16 Weeks of
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Based on a recent flash survey conducted by the National Association of REALTORS some interesting expectations have emerged that can have a direct impact on your ability to create sales in your local market.

Watch this quick video to learn how buyers and sellers attitudes are mismatched and how to have conversations with sellers about price reductions and repositioning their home in the marketplace.

Considering a Real Estate Coach? Schedule a Discovery Call

Implement game changing lead generation strategies, grow your sphere of influence, improve your presentation skills, and tap into your true potential.

This is your time to create the business and life you deserve! Accepted Students Receive 14 Days of FREE Coaching: Including 12 On-Demand Video Lessons, 26 Instant Action Downloads (scripts, forms, texts, letters, social media tools, and more). Plus Live Monday Morning Momentum Coaching with Jim, and the Five by Five System to supercharge your sphere of influence, and 4 huge B...

Have we hit a hard ceiling on pricing in the country?

According to a recent study the number of homes receiving over full price has fallen dramatically. In addition the appreciation rate has slowed to 3-4% in many areas of the country. Here are some numbers that provide some insight:

• The share of U.S. homes that sold for more than their list price in 2019 fell to 19.9%, the lowest annually since 2016.
• Homes that sold above list last year typically brought in $5,100 more than the asking price, down from $5,500 the year before.

Even with record low inventory and strong demand buyers are now resisting higher prices. Why? One reason is income, over the past twenty years incomes have been relatively stable with very little growth. 

So how can we help sellers navigate the changing market landscape? One way is to explain demand based pricing. Watch the video to learn how identifying and explaining buyer demand to a seller can help them position their home to attract more showings...

Are you finding that sellers are reluctant to put their home on the market? 

You aren't alone! One big reason for buyers and seller to hesitate entering the market is low inventory. When sellers fear they can't find replacement housing it creates a self reinforcing loop of even lower inventory for buyers with fewer and fewer homes coming to market. As real estate professionals we need to be able to answer the question of how we can protect sellers when they place their home on the market. 

In this quick video we provide some key insights into the market for 2020 as well as three key way to overcome sellers reluctance.  In addition we have three reports from our friends at KCM Blog that provide clear insight into the market for 2020 including mortgage rates, home sales pace, and appreciation rates. 

Mortgage Rates: 

Interest rates are predicted to hover at 7 year lows and provide an incentive for buyers and sellers to enter the market. 

Home Sales Pace: 

The number of transact...

How can you ensure that a relationship with a new client will remain rock solid even when the inevitable bumps and challenges arrive? 

One way is to understand the power and value of making emotional deposits into your client relationships. Emotional deposits can be as simple as listening, providing feedback, or communicating relevant information. But there is a powerful technique that can help you weather nearly any emotional storm which is front loading your new client relationships. 

Watch and listen as Jim provides 7 Ways to "Front Load" relationships with sellers! 

Do you need more leads, more listings, more buyers, and more closings? 

Explore Mastery Classes:

• Open House Mastery 
• For Sale by Owner Mastery
• Expired Listing Mastery
• Sphere of Influence Mastery
• Business to Business Lead Generation Mastery

Weekly Coaching Program: 

• The Path Performance Coaching Platform

About Jim Remley

Jim Remley is a nationally recognized expert in the field of residential rea...

Have you ever wondered what buyers and sellers think about the market? 

Inside the quarterly HOME Survey from the National Association of REALTORS we learn the answers. This quarterly report reflects consumer feelings about the housing market. It includes views on housing as a good financial investment, whether home ownership is part of the American Dream, if now is a good time to buy or sell a home, and perception of home price changes.

You can read the whole report by clicking this link:

https://www.nar.realtor/homeownership-opportunities-and-market-experience-survey/2019-q2-homeownership-opportunities-and-market-experience-home-survey

You can also watch this quick video and see how Jim not only breaks down some of the numbers but provides scripts for talking with both buyers and sellers!

Do you need more leads, more listings, more buyers, and more closings? 

Explore Mastery Classes:

• Open House Mastery 
• For Sale by Owner Mastery
• Expired Listing Mastery
• Sphere of Influen...

Pending home sales surged in March up 3.8% (blowing past economists expectations of only .07%) but there is a catch the median US home value fell for the first time in seven years in April. Why are sales surging but prices are now falling?

The answer isn't that demand has changed. Buyers are still in the market and sales have ebbed and flowed with interest rates. What is changing are inventory levels. More inventory is piling up across the country. This means more to choose from for buyers and more pricing pressure for sellers. To attract a buyer sellers have to price their home's to compete against more and more inventory hitting the market daily. 

Watch this video to explore a game plan for having three key conversations with your sellers to ensure they get their pricing right! 

Do you need more leads, more listings, more buyers, and more closings? 

Explore Mastery Classes:

• Open House Mastery 
• For Sale by Owner Mastery
• Expired Listing Mastery
• Sphere of Influence Mastery
...