How to Get Expert Positioning, Boost Your Real Estate Sales, & Have More Fun with the “3-1 Strategy”

I had a friend of mine tell me a strategy recently, and I thought it was a brilliant strategy.

He calls it the “3-1 Strategy” and it's a strategy that all of us can implement starting right now, today.

Here's what it looks like:

Every morning when you get up, quickly review three articles about real estate.

Now, you might use your AI to help you with this, whatever AI tool you're using. But you're looking for three quick articles you can scan through.

What you're looking for is one idea, one concept, one stat that jumps out at you about the real estate market.

It could be nationally. It could be locally.

When you've got that stat, now you've read three articles and you've found one stat.

I'm going to push this out to ten people in my SOI, either through a text, through an email, maybe through a video text, social media, or a strategy like a DM.

Or you could actually be posting and going big on social media with this idea and concept too.

The idea is I'm going to push this out personally to ten people and then maybe go big with that as well.

And what we're doing here is we're creating some social currency.

Social currency is things that people want to know about and can then repeat to someone else, so it makes them look smart.

Everybody likes to have some social currency in their day.

And when we do this, we position ourselves as the expert because we're educating people.

If you go back in time a week and look back to last week at this same time, how many times in the last seven days have you educated your audience on something about real estate?

If the answer is "not enough," this is a strategy to use.

3-1.

Try it.

See what happens to your business.

I think it'll help.

I think it'll create amazing results for you.

If you want more ideas like this, check us out over the Path Performance Coaching Program, built for people just like you who are looking to expand their horizons and really add hundreds of lead-generation strategies to their bottom line.

It's only $1 for your first month when you use this link.

(That’s almost free for your first month.)

So check it out. Take it for a test drive. Love to see you over there soon.

Have a great day and good selling.
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Why do Brokerage Owners, Office Leaders, Team Leaders, and Solo Agents choose Jim to be their coach?

+ 32 Years of Real Estate Sales, Management, and Coaching Experience
+ Top 1% REALTOR Himself (he has been in the trenches)
+ Opened his First Real Estate Company at 23
+ Grew his Real Estate Company to 17 Offices (largest in Oregon)
+ His Current Team Closed $1.4 Billion in Sales in One Year
+ He is a Current Real Trends Top 500 Broker

When you work with Jim there is no "team" of coaches - you are being trained by Jim and tapping his knowledge and experience.

When your office or team joins our brokerage coaching platform, every agent at your firm will tap into our training and coaching resources.

These benefits include:

20 Weeks of On-Demand Lead Generation Coaching: Access our extensive coaching program, offering daily guidance for 20 weeks, empowering your agents with proven lead generation strategies.

Extensive Downloads Library: Gain access to a vast collection of resources, including scripts, texts, emails, drip campaigns, checklists, systems, forms, and more, all designed to enhance your agents' productivity and success.

Marketing Assets: Stay at the forefront of real estate marketing with new social media and digital assets delivered to your team on a weekly basis, ensuring you have the latest tools and strategies to effectively reach your target audience.

Live Monday Coaching: Kickstart your week with our live Monday coaching sessions, where we deliver the biggest and brightest ideas in the industry. Gain invaluable insights and stay ahead of the curve.

Live Wednesday Coaching: Join our tech and marketing experts every Wednesday as they dive into the hottest real estate tech and trends. Discover innovative tools and strategies that will give your agents a competitive edge.

Live Friday Coaching: Tap into our live podcast series, where we interview some of the biggest names in the real estate industry. Learn from the best and gain inspiration from their success stories.

At eRealEstateCoach.com, we are committed to helping you and your team thrive. Productive agents become raving fans helping you attract the top talent in the industry.

Visit https://www.erealestatecoach2.com/explorecoaching to learn more.