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How to Convert “For Sale By Owners” into Listings with these Proven Follow-up Strategies!

           

Congrats on meeting with a "For Sale By Owner." But what comes next? How do you stay engaged with them over the typical four to six weeks it takes for them to decide to list with a REALTOR—something that 92% of them eventually do?

Allow me to share a handful of strategies to maintain contact during this critical phase. It all begins with obtaining their permission for follow-up. Consider something like this: "While I'm not here to ask about listing, I can provide valuable insight on your competition. Want to know which listings are your peers' top choices? I'll send you the info, and I'll even pinpoint your strongest rival.”

Another approach is offering a full Comparative Market Analysis (CMA) or, as we term it, a Total Market Overview (TMO). If they mention having received CMAs already, you can explain the difference by saying, "I offer a TMO—Total Market Overview. It covers the national, state,...

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Interview: One REALTORS First Virtual Open House Experience

 

Have you conducted a Virtual Open House yet? 

Check out this quick interview with Shannon Toney-Tomes who conducted her first virtual open house last weekend. Check out how she did it, what the results were, and what she learned along the way! 


Do you need more leads, more listings, more buyers, and more closings? 


About Jim Remley

Jim Remley is a nationally recognized expert in the field of residential real estate. Entering the real estate industry at the age of 19 he began an unlikely rise from college drop out to real estate Rock Star by becoming ranked in the top 1% of REALTORS® nationwide. Implementing game-changing strategies and deploying the latest technology advances Jim shattered sales...

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Fresh ideas, new scripts, cool tools, and the hottest trends in the real estate industry are coming your way. Have an amazing day!