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Your Buyers Think They Can’t Buy A Home (But They’re Wrong!)

 

Did you know that the average buyer in the market right now believes that 20% down is mandatory?

In fact, when you talk to buyers, 80% of them believe that you need 20% down.

The reality is that most buyers are putting, on average right now, about 10% down. And of course, we know as REALTORS there are lots of programs where buyers can put way less than that.

You’ve got FHA at 3.5% down. Via USDA, buyers can get 0% down depending on your market. And of course, you’ve got to be a veteran in some cases for VA programs.

But there are also a lot of down payment assistance programs across the country.

In every state, every county, every city, there are down payment assistance programs, and most buyers are completely unaware that these are available.

80% of buyers will qualify for some kind of down payment assistance, yet a very small percentage take advantage of it.

Here’s one quick tip for you that can really help you reach a lot of buyers in your market and give them a great resourc...

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