We have all heard from numerous channels that video will be the key differentiation tool for top real estate pros over the coming years.

But numbers just released by the KCM blog provide some staggering insight into just how fast this transition is occurring and why embracing video as a key part of your marketing strategy is so important.

• 93% of brands got a new customer because of a video on social media.
• 87% of businesses now use video as a marketing tool.
• Youtube is the #1 way consumers discover and research a brand.
• A Facebook executive predicted that their platform will be all video and no text by 2021.
• Social video gets shared 1200% more than text and images combined.
• 81% of marketers say video has helped them generate leads.
• Video ads were the #1 way consumers discovered a brand they later purchased from.
• By 2022, online videos will make up more than 82% of all consumer internet traffic.
• Homes listed with video get four times the inquiries of homes listed without vid
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Good News! 

The latest market statistics have come out for September (NAR is always a month behind) and all indications are that the market is strong and we will have a nice foundation going into 2020. Pending sales and closed sales are up 3.9%, home prices are up 5.9%, and interest rates have hit a 7 year low! 

But how do you deliver this news to your clients? With a 30 second video of course! But don't just deliver the news...provide your interpretation of how you think the statistics will impact the market going forward. 

Some of you are thinking.....but....I can't do video. Stop. You can do video! 

Your clients already know what you look like and what you sound like - by recording a video you are scaling your ability to reach all of your clients with technology that all of us have at our finger tips that costs nothing to deploy. It's the next best thing to calling all of your clients. 

Watch this quick video for some inspiration and a run down of the numbers and then use the s...