Home Values Fall for the First Time in Seven Years - New Game Plan
Pending home sales surged in March up 3.8% (blowing past economists expectations of only .07%) but there is a catch the median US home value fell for the first time in seven years in April. Why are sales surging but prices are now falling?
The answer isn't that demand has changed. Buyers are still in the market and sales have ebbed and flowed with interest rates. What is changing are inventory levels. More inventory is piling up across the country. This means more to choose from for buyers and more pricing pressure for sellers. To attract a buyer sellers have to price their home's to compete against more and more inventory hitting the market daily.
Watch this video to explore a game plan for having three key conversations with your sellers to ensure they get their pricing right!
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Study: Based on 28 Million Sales the Best Day of the Year to List a House....
When should we list our home?
It's a question we often hear from sellers. Aside from the inevitable answer we want to give - right now - there is a new big data study from ATTOM Data Solutions that provides an actual statistical based answer.
Based on their analysis of 28 million home and condo sales over an 8 year period their study has revealed 5 key days of the year when sellers receive an average 10% premium over the market.
Watch the video for a quick script to frame this conversation with sellers.
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Jim Remley is a nationally recognized expert in the field of residential real estate. Entering the real estate industry at the age of 19 he began an unlikely rise from college...
Amenities that Help Listings Sell Faster and For More Money
As we see more listings enter the market the competition for qualified buyers is rising. How do you help your listings stand out in a crowd?
It's easy to only focus on price and terms but one area that is often missed is how you present a home to the market - in other words how you merchandise your listings. To market the home effectively you need to point out the homes best features and amenities. In a recent study conducted by Zillow they found the following:
Which listing features can help sell your home for more?
- Steam Oven (34.1%)
- Professional Appliances (32.3%)
- Wine cellar (31.4%)
- Steam Shower (30.7%)
- Pot filler (27.5%)
- Shed/Garage Studio (26.5%)
- Heated Floor (26.2%)
- Waterfall Counter-top (26%)
- Outdoor Kitchen (24.5%)
- Prep Sink (24.1%)
Which listing feature can help your home sell faster?
- Open Shelving (11.2)
- Pergola (10.7)
- Mid-Century (10.7)
- Subway Tile (10.4)
- Exposed Brick (9.5)
- Smart Lighting (8.9)
- Farmhouse Sink (8.9)
- Butcher...
Webinar: 5 Ways to Ask For (and Get) Price Reductions
Are you having pricing conversations with your sellers?
The number one reason why a home will sell or won't is the price. As the market transitions it's important that sellers understand that the price is their ultimate marketing tool.
What we will cover during this webinar:
- The Market Changes - Supply Increasing Nationwide
- Setting the Table for Price Conversations
- The First Time to Ask for a Price Reduction
- Earning Your Right to Pricing Conversations
- Responding to "Just Market the House More..."
- Gift Bagging the Reduction &Feedback Loops
- 30 Day Price Resets & Offer Failures
- and much much more...
Do you need more leads, more listings, more buyers, and more closings?
Explore Mastery Classes:
Weekly Coaching Program:
Jim Remley is a nationally recognized expert in the field of...
5 Ways to Improve the Promotion of Your Listings + Tips on Rejection Proofing Your Ad Copy
Have you considered refreshing and repackaging your listings with new visuals and ad copy? As the market changes and competition rises your skills as a marketing expert will become even more important to sellers.
Yes, we have all seen horrible photos of real estate listings and we have also read terrible ad copy. But if you have listing that isn't selling now be a great time to refresh and repackage the listing with better visuals and a new approach to your marketing remarks.
For some fresh ideas watch as Jim explores 5 Ways to Improve the Promotion of Your Listings + Tips on Rejection Proofing Your Ad copy.
Are you ready for a real estate coach? Explore Mastery Classes that can help design the career and the life you deserve including:
About Jim Remley:
Jim Remley is a nationally recognized expert in the field of residential real estate. Entering the...
Fresh Ideas. New Scripts. Cool Trends. Fun Times.
Named one of the Top 30 Real Estate Blogs by Feedspot don't miss your opportunity to stay current on market trends, scripts, interviews, and articles.
Ready to Grow Your Brokerage or Team?
Our Leadership & Brokerage Coaching program is tailored to address key areas such as recruiting, retention, culture building, training, support, marketing, technology, and profitability.
In two one-hour monthly sessions, you will dive deep into these topics, guided by a core curriculum of ideas and unlimited time for questions and idea-sharing. These small group sessions provide a unique opportunity to connect with other like-minded office leaders, sharing experiences, and supporting one another's growth. You are encouraged to bring guests such as staff, sales managers, and ownership teams to these events.
To ensure maximum accessibility and convenience, every session is recorded, and comprehensive notes are provided for your reference.
