Avoiding Bad Answer Syndrome In Real Estate

It’s 9:00 in the morning, bright and early for a hardworking real estate agent like you. You’re sipping your morning coffee reviewing the latest hot sheet, when the phone rings. Slightly irritated you set down your cup of sludge and pick the phone. “ABC Real Estate this is Tami how may I help you?”

There is a slight pause and then the bombshell question: “How much do you charge for your commission?”

Hey, you have a live one here! This is someone who obviously has some interest in listing their property for sale and who knows maybe today is your lucky day! Your heart skips a beat, your hand trembles slightly, and suddenly your at least four cups of coffee perkier! “We charge (X) ……”

Slum dunk, that was easy, next question please!

“Yeah, discount realty said they would do it for less!” and pause wait for it, wait for it, bingo there it is …. dial tone! Game over! You lose. What just happened? This is a...

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