Hey folks, I came across a fascinating study—it revealed that a whopping 74% of consumers base their business decisions solely on the brand!
Now, let's shift the focus to your personal brand:
Imagine stacking it against the top 10 agents in your community—just you, not who you're working for. How do you measure up? Does your brand stand out, exuding a modern and sharp vibe, or does it seem dated, like a relic from the '90s or early 2000s?
To make a mark, focus on clean, sharp lines. Forget flashy taglines and funky logos. Your brand revolves around a clean picture and a stylized version of your name.
Remember, you're a personal brand in the real estate space, akin to the likes of Michael Jordan or LeBron James. With countless agents in the field, the key is to separate yourself by having a consistent and clean brand integrated throughout your marketing plan.
Everywhere people look—your website, digital footprint, social media—it should exude the same consistent branding. A common pitfall is an online presence that looks like a time capsule, outdated and disconnected. Clean it up because when someone refers you, the first thing they'll do is Google you. They'll check out your brand, explore your website, peruse your social media, Zillow, and realtor.com profiles.
Your brand needs to show up tight and sharp across all platforms. It's your digital first impression. Don't underestimate its impact; it could be the deciding factor for potential clients. So, dial in your brand now to set the stage for a successful 2024. Crush it!
Why do Brokerage Owners, Office Leaders, Team Leaders, and Solo Agents choose Jim to be their coach?
+ 32 Years of Real Estate Sales, Management, and Coaching Experience
+ Top 1% REALTOR Himself (he has been in the trenches)
+ Opened his First Real Estate Company at 23
+ Grew his Real Estate Company to 17 Offices (largest in Oregon)
+ His Current Team Closed $1.4 Billion in Sales in One Year
+ He is a Current Real Trends Top 500 Broker
When you work with Jim there is no "team" of coaches - you are being trained by Jim and tapping his knowledge and experience.
When your office or team joins our brokerage coaching platform, every agent at your firm will tap into our training and coaching resources.
These benefits include:
20 Weeks of On-Demand Lead Generation Coaching: Access our extensive coaching program, offering daily guidance for 20 weeks, empowering your agents with proven lead generation strategies.
Extensive Downloads Library: Gain access to a vast collection of resources, including scripts, texts, emails, drip campaigns, checklists, systems, forms, and more, all designed to enhance your agents' productivity and success.
Marketing Assets: Stay at the forefront of real estate marketing with new social media and digital assets delivered to your team on a weekly basis, ensuring you have the latest tools and strategies to effectively reach your target audience.
Live Monday Coaching: Kickstart your week with our live Monday coaching sessions, where we deliver the biggest and brightest ideas in the industry. Gain invaluable insights and stay ahead of the curve.
Live Wednesday Coaching: Join our tech and marketing experts every Wednesday as they dive into the hottest real estate tech and trends. Discover innovative tools and strategies that will give your agents a competitive edge.
Live Friday Coaching: Tap into our live podcast series, where we interview some of the biggest names in the real estate industry. Learn from the best and gain inspiration from their success stories.
At eRealEstateCoach.com, we are committed to helping you and your team thrive. Productive agents become raving fans helping you attract the top talent in the industry.
Visit https://www.erealestatecoach2.com/explorecoaching to learn more.