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Home Affordability Index + Home Price Appreciation Next 2 Years

 

Are homes more or less affordable than they were a year ago? 

According to the National Association of REALTORS homes are significantly more affordable today than they were a year ago on a national basis. Housing affordability increased from a year ago in May, moving the index up 5.6% from 142.4 to 150.4.  This even while the median sales price for a single family home sold in May in the US was $280,200, up 4.6% from a year ago. 

The reason homes are more affordable? Nationally, mortgage rates were down 60 basis points from one year ago (one percentage point equals 100 basis points).  Another piece of good news payments as a percentage of income went down to 16.6% this May and 17.6% from a year ago. 

Watch as Jim breaks down the numbers as well as projections on home price appreciation over the next two years, and provides scripts for talking to your clients!


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Does the Trade War Impact Real Estate Sales?

 

Does the trade war impact real estate sales? 

Yes, it does. Regardless of where you fall politically on the subject of our current trade war as a real estate professional it's important to understand and be able to explain how the trade war directly impacts residential real estate sales to our clients. The good news is that there is good news. 

Watch this quick coaching video as Jim provides the explanation as well as scripts to use in the field with your buyer and seller clients. 


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Jim Remley is a nationally recognized expert in the field of residential real estate. Entering the real estate industry at the age of 19 he began an unlikely...

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Yeah Sure .... Does Language Matter in Sales? (90 Second Coaching)

 

Does language matter in sales? Yes it does! According to communication expert Ryan Avery what you say and how you say it is a reflection of your brand, your confidence level, and your ability to influence people and situations in a positive way. 

For instance when we respond with the words "yeah or sure" to a question or a concern it may not convey clearly to the person asking the question or raising an issue that you truly care about the outcome, that you are committed to solution, or that you even know how to address the situation. Instead expert communicators use more direct and affirmative responses like - "Yes, Absolutely, 100%, or of course."

Watch as Jim explains why this concept is so important during this quick video coaching segment. 


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Home Values Fall for the First Time in Seven Years - New Game Plan

 

Pending home sales surged in March up 3.8% (blowing past economists expectations of only .07%) but there is a catch the median US home value fell for the first time in seven years in April. Why are sales surging but prices are now falling?

The answer isn't that demand has changed. Buyers are still in the market and sales have ebbed and flowed with interest rates. What is changing are inventory levels. More inventory is piling up across the country. This means more to choose from for buyers and more pricing pressure for sellers. To attract a buyer sellers have to price their home's to compete against more and more inventory hitting the market daily. 

Watch this video to explore a game plan for having three key conversations with your sellers to ensure they get their pricing right! 


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Study: Based on 28 Million Sales the Best Day of the Year to List a House....

 

When should we list our home?

It's a question we often hear from sellers. Aside from the inevitable answer we want to give - right  now - there is a new big data study from ATTOM Data Solutions that provides an actual statistical based answer.

Based on their analysis of 28 million home and condo sales over an 8 year period their study has revealed 5 key days of the year when sellers receive an average 10% premium over the market. 

Watch the video for a quick script to frame this conversation with sellers. 


Do you need more leads, more listings, more buyers, and more closings? 

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Jim Remley is a nationally recognized expert in the field of residential real estate. Entering the real estate industry at the age of 19 he began an unlikely rise from college...

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Webinar: 5 Ways to Ask For (and Get) Price Reductions 

 

Are you having pricing conversations with your sellers? 

The number one reason why a home will sell or won't is the price. As the market transitions it's important that sellers understand that the price is their ultimate marketing tool. 

What we will cover during this webinar: 

  • The Market Changes - Supply Increasing Nationwide
  • Setting the Table for Price Conversations
  • The First Time to Ask for a Price Reduction
  • Earning Your Right to Pricing Conversations
  • Responding to "Just Market the House More..." 
  • Gift Bagging the Reduction &Feedback Loops
  • 30 Day Price Resets & Offer Failures 
  • and much much more... 

Do you need more leads, more listings, more buyers, and more closings? 

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Jim Remley is a nationally recognized expert in the field of...

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Three Reasons Why You Should Never Say You Are "Soooo Busy"

 

We have all said the words "I am soooo busy!"  

But is this the best response when someone asks you how you are doing or how is it going? No, in fact there are three key reasons why you may want to avoid using this language when talking with your sphere of influence, your clients, or even a family member. 

1) Bragging - If you are busy and the person you are talking with isn't they may feel inadequate or even embarrassed about their level of success. This can cause disconnection or even professional jealousy. 

2) Bothered - Because you are "soooo busy" some clients may decide not to burden you with more referrals or even direct real estate business. Many real estate veterans have had clients tell them "I just didn't want to bother you." Don't let this happen to you!

3) Disorganized - Often people who are overwhelmed, chaotic, or say that they are "soooo busy" can come across disorganized and out of balance.  This can be a turn off for clients who want an...

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No One Likes to Sell But Everyone Loves to Buy

During a recent training event one of my seasoned Brokers, Dan, said something that instantly resonated with everyone in the room...No one likes to sell but everyone loves to buy.

We were talking about how to motivate sellers to adjust their price, terms, condition, and or incentives to encourage buyers to view their listing and more importantly make offers. His insight was that sellers never become truly motivated until they zero in on what they want to purchase.

In my experience Dan is absolutely correct! As soon as a seller finds a property they want to acquire  - their attitude moves from reluctance to excitement.  On the other hand sellers who don't know where they are going are often difficult to negotiate with, why? Their reluctance stems from one thing - uncertainty.

When sellers don't know where they will live next it creates anxiety, fear, and doubt. In advising and counseling sellers then our first step might be to first treat all sellers as...

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Narrow Casting to Generate More Listing Leads

 

We have all been trained to do just listed and just sold campaigns - question - is it working? 

Narrow casting is a new twist on old fashioned just listed and just sold canvasing. The technique is designed to narrow the field down to a handful of neighbors closest to your listing or the listing you are attempting to sell. The key is immediacy. Your contact with the neighbors is highly targeted and related to recent activity. 

Watch this three minute video to explore three scripts you can use this week to begin using the Narrow Casting technique in your own market.  


Do you need more leads, more listings, more buyers, and more closings? 

Explore Mastery Classes:

Weekly Coaching Program: 


Jim Remley is a nationally recognized expert in the field of residential real estate. Entering the real estate...

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Live Class (Recorded) :
Start Leveraging Your Single Best Asset In Real Estate

 

In a recent Real Trends study it was found that 69% of buyers and sellers found their agent from a "trusted referral." Smart agents don't buy leads they create leads. 

When you reflect on where your sales came from last year in most cases the vast majority will have come from someone that you already knew or someone that was referred to you. Yet in real estate we spend thousands on marketing, branding, and on-line lead generation chasing potential clients we have never met or may never meet. 

Savvy agents understand that their database is a core asset, in fact, it's their single best asset. They manage, cultivate, and incubate their database with an intentional contact plan and then fully immerse themselves into turning their database into a referral machine. 

Watch this full live class focused on building your sphere of influence and start leveraging your single best asset in real estate. (Don't miss how to add 22 transactions a year to your bottom...

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Fresh ideas, new scripts, cool tools, and the hottest trends in the real estate industry are coming your way. Have an amazing day!